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  <title>pmlens blog — Shailesh Soni</title>
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  <description>Practical essays on product management, startups, product leadership, AI products and enterprise security by Shailesh Soni, a product leader with 20+ years of experience.</description>
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  <lastBuildDate>Tue, 06 Oct 2026 09:00:00 +0530</lastBuildDate>
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    <title>Validate before you build: 20 conversations beat 20,000 lines of code</title>
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    <pubDate>Tue, 06 Oct 2026 09:00:00 +0530</pubDate>
    <category>Startups</category>
    <dc:creator>Shailesh Soni</dc:creator>
    <description>Most startups don&#x27;t die from bad engineering. They die from building something nobody needed badly enough to pay for.</description>
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    <title>Customer obsession is a practice, not a slogan</title>
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    <pubDate>Tue, 22 Sep 2026 09:00:00 +0530</pubDate>
    <category>Product Management</category>
    <dc:creator>Shailesh Soni</dc:creator>
    <description>Every company says it is customer-obsessed. The ones that mean it have rituals that make it hard to forget the customer.</description>
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    <title>From problem to product: turning messy customer pain into a crisp solution</title>
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    <pubDate>Tue, 08 Sep 2026 09:00:00 +0530</pubDate>
    <category>Product Management</category>
    <dc:creator>Shailesh Soni</dc:creator>
    <description>The hardest part of product management isn&#x27;t the roadmap. It&#x27;s converting a vague, emotional complaint into a problem a team can solve.</description>
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    <title>Leading product managers: hire for judgement, coach for clarity</title>
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    <pubDate>Tue, 25 Aug 2026 09:00:00 +0530</pubDate>
    <category>Leadership</category>
    <dc:creator>Shailesh Soni</dc:creator>
    <description>What I&#x27;ve learned leading PM teams: the job isn&#x27;t to have the answers, it&#x27;s to raise the quality of every decision the team makes.</description>
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    <title>Shipping AI features customers actually trust</title>
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    <pubDate>Tue, 11 Aug 2026 09:00:00 +0530</pubDate>
    <category>AI</category>
    <dc:creator>Shailesh Soni</dc:creator>
    <description>Demos are easy. Trust is hard. Grounding, evaluation and honest UX are what turn an impressive AI demo into a product people rely on.</description>
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    <title>Securing AI in the enterprise: what CISOs ask first</title>
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    <pubDate>Tue, 28 Jul 2026 09:00:00 +0530</pubDate>
    <category>Security</category>
    <dc:creator>Shailesh Soni</dc:creator>
    <description>AI adoption is outpacing AI governance. Here are the questions security leaders are asking, and what good answers look like.</description>
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    <title>On-prem to SaaS: lessons from leading platform migrations</title>
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    <pubDate>Tue, 14 Jul 2026 09:00:00 +0530</pubDate>
    <category>SaaS</category>
    <dc:creator>Shailesh Soni</dc:creator>
    <description>Moving a product to the cloud is not a hosting change. It&#x27;s a business model, operations and customer-relationship change all at once.</description>
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